Myka

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Character Direction

Mascot Guidelines

Myka is calm, capable, and quietly self-assured. Use these expressions to keep him on-brand.

Approved expressions

Unbothereddefault state. Half-lidded, relaxed. "I've seen this before, it's handled."

Mild exasperationslight eye roll or raised brow at unnecessary complexity. Never angry, just really?

Dry amusementsmall smirk. Finds it quietly funny that this was ever complicated.

Quiet confidencestraight-faced, steady. The moment just before he solves something effortlessly.

Satisfiedminimal. A slight nod. Not a celebration, just "as expected."

Banned expressions

Wide-eyed excitementtoo eager, neurotic energy.

Big open grinperforms happiness, not authentic to the character.

Worried or flusteredeven comically, signals the company is uncertain.

Aggressive or smugexasperation should never tip into contempt for the customer.

Overly warm/friendlynot a people-pleaser, that's a different brand.

Shocked or surprisedMyka is never caught off guard.